Tim Arnold

New York

possible20@aol.com

917.748.6058

Advertising exec

Business builder

Brand strategist

Account leader

Adweek columnist

Teacher

Producer

Musician

MA University of Missouri

School of Journalism

possible 20:”  slang, from the music business:  exceed expectations; as in, jam like crazy this set, and you’ll get a 20 minute break instead of 15.

Tim Arnold is a 30-year advertising industry veteran. His first job was at D’Arcy, St. Louis, where he ran the Budweiser business for 10 years, launching the ground-breaking “This Bud’s for You” campaign.  He moved to New York twenty-five years ago, and has worked at J. Walter Thompson (Burger King, Miller), Scali McCabe Sloves (Hertz) and DMB&B (worldwide Board of Directors; Dir, Global Business Development).  He was president of McCann Amsteryard and a partner at The Ad Store, where he produced the notorious first Super Bowl commercial for GoDaddy.  For three years he’s told his stories in a regular column for Adweek magazine.  He also plays a mean blues guitar and has played numerous clubs in New York City as part of the Night Train Blues Band.  He recently completed a six-month stint helping launch a neuroscience advertising research company (EmSense), and currently runs his own consulting business - Possible 20 - where current assignments include promoting two syndicated television and web based specials and leading a new product launch.  He’s also attached to an independent film, co-producing “We Be Kings” (see web page for further info).

(Portrait by Jessica Miller-Smith, Croton on Hudson, NY).